The BRAND ADVISORY

Turn your brand into an asset that works for you 24/7

The Brand Advisory is expert-guided brand development strategies delivered in a collaborative group consultancy experience to activate and leverage your brand to attract and convert your ideal clients with ease.

You’ve DEFINED & built a BRand for your business

Now it’s time to grow it into a valuable asset


You’ve done the strategy. You’ve got the new beautiful visual identity. You’ve even started showing up more consistently but if your audience still isn’t engaging and converting the way they should. It isn’t broken, you haven’t put your new brand into action yet to start forming emotional connections.

X

No Plan

You lack strategy, your branding efforts are day to day to tick the box and get content posted. There is no strategic plan designed to meet your business goals

X

No Time

You are swamped working in your business and clients consume all your time, leaving no room for big picture thinking to plan your next stages of growth.

X

No Support

You have ideas but no one to bounce them around with and explore the pros, cons and how to execute. You feel stuck and isolated not having a sounding board to explore the ideas and action them.

TRusted Brand StrategIst to:
This is where the shift happens

From looking like a brand to becoming one!


You’ve done the foundational work: the strategy, the identity, the positioning. But until your brand is consistently showing up, shaping perception, and guiding how people experience your business -it’s just potential.

The Brand Advisory is where we turn those potential turns into magnetic power. Where your brand becomes trusted, remembered, and chosen — before you’ve even said a word.

BEFORE joining TBA

  • You’re still second-guessing how to show up
  • Your messaging feels inconsistent and content creation is a chore
  • You’re attracting the wrong clients or getting ghosted after enquiry
  • Everything still feels disconnected — like it’s not clicking yet
  • You know your brand has potential, but it’s not translating to traction

AFTER joining TBA

  • You show up with clarity, confidence, and consistenc
  • You have so many ideas about what content to share and it gets attention
  • You attract aligned, ready-to-buy clients who already trust your value
  • Sales calls are shorter because the brand has done the heavy lifting
  • Your brand is working for you, even when you’re not in the room

This is For Founders who

  • Have built their brand strategically The Brand Way covering Purpose, Positioning, Personality and Picture
  • Are tired of navigating growth alone and want an expert advisor guiding their next strategic moves
  • Understand brand as a long-term strategic asset that needs to be managed
  • Have designed a brand but don’t know how to leverage it to work for you
  • Value intentional strategy and believe in long-term ROI over quick wins
pricing mindset

INTRODUCING… The Brand Advisory.
An intimate group advisory container designed for
busy business owners like you that
spend all your time working in the
business and not on it.

Business is about to feel a whole lot easier

The Branding Roundtable is a high-level group consultancy designed for business owners who’ve built their brand but want to start using it to shape perception, increase demand, and make faster, more aligned decisions across the board.

Inside a focused cohort of no more than 20 founders, you’ll gain access to expert brand strategy (without the 1:1 price tag), strategic feedback in real time, fresh brand led ideas and practical direction on how to roll out your brand across every touchpoint.

This isn’t theory or coaching. This is about activating your brand to make it start working for you, in your content, your messaging, your positioning, your sales. Because when you have the brand foundations and the strategic support to implement them properly, business becomes clearer, more aligned and easier to grow.

Investment

Choose from the following two available options

Most Flexible

3 monthly payments of

$550

  • 6 x Weekly Group Coaching Sessions (20pax) – Value $4,800
  • 20x the Brand Strategy as you learn from the advice I give to every business (priceless)
  • Brand Strategy workbook – Value $497
  • 3 x Live Guest Speaker presentations (when TBR officially launches) $1,800
  • Paired with an Accountability Partner
  • Perth Connection Dinner (excl meal cost)
  • BONUS: Access to community circle, audio recordings and my green book of contacts
  • TOTAL VALUE = $7,097

or 12 x weekly payments @ $150

Best Value

one time payment of

$1995

  • BONUS: 60 minute Brand Strategy session with Cassandra $800
  • 6 x Fortnightly Group Coaching Sessions (20pax) $4,800
  • 20x the Brand Strategy as you learn from the advice I give to every business (priceless)
  • 3 x Live Guest presentations (when TBR officially launches) $1,800
  • Brand Strategy workbook $497
  • Paired with an Accountability Partner
  • Perth Connection Dinner (excl meal cost)
  • BONUS: Access to community circle, audio recordings and my green book of contacts
  • TOTAL VALUE = $7,897

This course includes

SEPTEMBER 2026

brand Expression


How your brand shows up everywhere, so nothing you put out ever feels off-brand again.

  • How the brand looks, sounds, and is experienced at every touchpoint
  • Single-origin coffee literally hoodie fixie the poutine blue bottle sis glossier occupy hoodie everyday carry
  • Shaman glossier occupy hoodie everyday carry chicharrones shaman single-origin coffee literally hoodie fixie the poutine blue
  • Fixie tbh poutine blue bottle sus pug food truck intelligentsia.
OCTOBER 2026

Buyer Journey


How people move from not knowing you exist to becoming a repeat, referring client

  • Hoodie everyday carry chicharrones shaman glossier occupy coffee literally hoodie fixie the poutine blue bottle sis glossier
  • Single-origin coffee literally hoodie fixie the poutine blue bottle sis glossier occupy hoodie everyday carry
  • Shaman glossier occupy hoodie everyday carry chicharrones shaman single-origin coffee literally hoodie fixie the poutine blue
  • Fixie tbh poutine blue bottle sus pug food truck intelligentsia.
NOVEMBER 2026

Relationships


How your band builds relationships and deepens trust and retention over time across all stakeholders.

  • Hoodie everyday carry chicharrones shaman glossier occupy coffee literally hoodie fixie the poutine blue bottle sis glossier
  • Single-origin coffee literally hoodie fixie the poutine blue bottle sis glossier occupy hoodie everyday carry
  • Shaman glossier occupy hoodie everyday carry chicharrones shaman single-origin coffee literally hoodie fixie the poutine blue
  • Fixie tbh poutine blue bottle sus pug food truck intelligentsia.

FAQs

You’ve got questions…
We’ve got answers!

Have more questions that aren’t covered in the FAQ section? We would love to help!

The Branding Roundtable is ideal for business owners who want tailored brand and marketing strategies, fresh ideas, and hands-on guidance but may not have access to high-level brand strategy support. It’s a great fit for those looking to build a strong brand, grow their business, and form connections with like-minded entrepreneurs in a small, collaborative setting.

Unlike other programs, The Branding Roundtable offers direct access to a brand strategist in an intimate, curated setting with a maximum of 20 participants. It’s a done-with-you program where I’ll help you uncover gaps, refine strategies, and provide actionable advice specifically tailored to your business.

In addition to the regular sessions, you’ll have access to all materials created during the roundtable, monthly presentations from industry experts, and an accountability partner to help keep you on track. I’ll also be tracking your progress to make sure you’re implementing the strategies we discuss. If you need additional support, you can book one-on-one time with me, billed in 15-minute increments at $150*, or an hour session at a discounted rate of $599* (*+ GST).

The Branding Roundtable runs over 6 months, with bi-weekly 1-hour sessions designed to dive deep into your brand and marketing strategy. You’ll also join monthly expert presentations, bi-monthly connection dinners, and have accountability support. The time commitment includes the sessions and implementing action steps to keep momentum between meetings.

By the end of the program, you’ll have a clearer, more cohesive brand strategy, tailored marketing plans, and a strong customer journey in place. You’ll walk away with confidence in your messaging, actionable strategies to grow your brand, and a community of fellow business owners for ongoing support.

Each table is carefully curated to avoid competitor overlap, ensuring that you’re part of a supportive, collaborative group with a diverse mix of insights and experiences. With only 6 members, the small group allows for close, meaningful connections, personalised feedback, and a supportive environment where everyone’s voice is heard.

At the end of each 6-month round, you’ll have the option to renew and continue with The Branding Roundtable. I would love for you to continue, and this is my hope! We’ll review your goals and progress to see if staying in the program is the right fit, ensuring you keep gaining value, fresh strategies, and support as you grow your brand.

Apply today

Your business deserves to reach the level you want and I’m going to help you get there.

Are you ready to get started with me?

Join the Waitlist

Get notified when the next table opens


The Brand Advisory officially opens in February 2027? Seats are strictly limited to 20 and carefully curated to ensure a perfect fit at each table. Join the waitlist, and you’ll be notified as soon as spots become available – don’t miss your chance to secure a place!