Meet Cassandra
Your BRand Strategist & Partner helping you grow your brand
Growing up I witnessed firsthand the impact brand had on influencing people’s buying choices.
As a kid, I was always drawn to beautiful things – I loved coloured pencils, stationary and books. I remember spending endless hours in the library and would always be drawn to the new books with Beautiful covers.
There was something about the look and feel of a product that felt intentional, like it had a story to tell. I loved that sense of quality, of thoughtfulness behind the design. As I grew older, that fascination only deepened, and I realised I had a knack for knowing how to create a brand that felt truly special.
I’ve always had endless ideas and a natural sense of what to do next. from my years working in retail, through studying at university, and starting my own businesses,
I’ve seen firsthand how the right brand elements can spark connection and trust. today, that passion is at the heart of everything i do—helping brands stand out, resonate, and build real, lasting relationships with the people who matter most.
A well-built brand will make more money and be the go–to in your industry
Hi, I’m Cass, a dynamic Brand & Marketing Strategist with over 15 years of experience working with businesses to define, build, and elevate their brands in today’s fast-paced marketplace.
I’ve helped businesses generate millions in revenue, designing and launching brands that stand out. I bring clarity and clear direction to complex marketing challenges.
My passion is helping entrepreneurs grow powerful brands that make money with ease with practical advice, strategic guidance, new ideas, and provide the support needed to simplify marketing and drive business growth.
Here are a few Reasons why
I’m the Brand Strategist you need to hire
I think outside the box
My mind never switches off, brand ideas hit me everywhere—walking, driving, even mid-shower. This constant flow means I’m always coming up with fresh, unexpected ways to make your brand unforgettable
I have endless ideas
No cookie-cutter strategies with me. I bring a unique perspective and tailored ideas to grow your brand and meet your goals.
I reverse engineer your plan
I work backwards from where you want to be and build a plan in reverse. Each step is measured and intentional to achieve real results.
And ON a more personal level
Some of my favourite things
Cassandra Is a Co-author in the book
Try and Stop Her
24 INSPIRATIONAL STORIES THAT WILL MAKE YOU FEEL UNSTOPPABLE IN BUSINESS.
If you’ve ever felt alone as a woman in business, this book of inspiring stories is by 24 women is exactly what you need. Packed with laughter, tears, and moments that’ll have you plotting your next big move, this book open gives you a backstage pass to the mess and magic of building something great.
An absolute rollercoaster ride of empowerment.