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Month: July 2024

Welcome to my world!
Brand · Business

Welcome to my world!

July 26, 2024November 26, 2024

Insights from Behind the Brand Hey there, and welcome, I’m Cass your Business BFF and open book brand strategist! I’m…

Read More Welcome to my world!Continue

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If you are having a lot of conversations around PRICE, you aren't perceived as VALUABLE...

This might be controversial...but I'll say it... Getting lots of leads doesn't mean you have a strong brand... It means you have good marketing. But getting lots of leads that easily convert? Now THAT means you have a strong brand. Here's the truth: Marketing might fill your DMs, but your brand is what makes those conversations turn into clients. I see this all the time - business owners hustling hard on content creation, showing up consistently, generating loads of interest... Yet they're exhausted from constantly having to convince, nurture, and chase potential clients to convert. Sound familiar? When you have a strong brand: 💚 Your leads come pre-qualified 💚 Sales conversations feel natural 💚 Your expertise is recognised without constant proof 💚 People trust you before they even speak to you Stop exhausting yourself with endless sales conversations. Let's build you a brand that converts with ease. DM me "BRAND" if you're ready to transform your marketing from constant hustle to effortless conversion. #brandstrategy #businessgrowth #entrepreneurship #marketingtips #brandingexpert #businessadvice #growthstrategy
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This might be controversial...but I'll say it... Getting lots of leads doesn't mean you have...
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Chatting with Chef GH from @ghproduce about his spice mixes and rubs which I have...

Are you building your brand by copying someone else? 🚫 Have you ever been drawn to another brand's look? Yep, me too, and I get it. It happened when my client wanted a 'Vogue-inspired' brand... But the truth is, copying another brand's style - no matter how beautiful - is like wearing clothes that don't fit. Sure, they might look amazing on someone else, but they'll never feel quite right on you. 👉 Swipe to learn why I said NO to creating a Vogue-style brand, and discover what really matters when building a brand that lasts. Hint: It's not about following someone else's aesthetic. #emmersyn #emmersyn_brandstrategy #brandingperth #brandingstrategy #brandingtips #brandconsultancy #brandidentity #perthbranding #brandinginspiration #brandingexpert #brandingconsultant #brandingpersonal #brandingproject #brandingstrategist #rebranding #brandingandmarketing #brandingservices #brandingtips #brandingspecialist #brandingadvice #brandingmarketing #brandingprocess #perthbranding #brandstrategy #authenticbranding #brandexpert #businessgrowth #brandauthenticity #branddevelopment #strategyfirst
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Are you building your brand by copying someone else? 🚫 Have you ever been drawn...

Connection, relationships, and quality time are extremely important to me. It's where I choose to spend my time the most. I feel so lucky to be surrounded by incredibly supportive, driven, and ambitious women. Going around the rable and hearing everyone share their highs and lows from last year. Lessons learnt, our goals for this year and our chosen word to keep us focussed was my favourite part of the night. We are all part of an incredible community built by @stephgorton__ & @realtimfrey in Success School. Because building a business shouldn't be done alone. @nicholadavenportcoaching @katalyseconsulting @pillow_and_pine @loankeeping
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Connection, relationships, and quality time are extremely important to me. It's where I choose to...

This is what happens when you have a Brand Strategist on your team. I am always thinking about opportunities for my clients.... ✔️New products ✔️Stronger messaging ✔️New marketing ideas ✔️Creating marketing collateral ✔️Refining business processes ✔️Continually building the brand I am constantly seeking improvements. Just this week, I found this same client an extra 300% revenue in a new product he is making. His investment for me is marginal <5% to the money he makes from my input. Would you like to increase your revenue this year by 30% without working more?
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This is what happens when you have a Brand Strategist on your team. I am...

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  • About
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    • Build your brand in a day
    • One on One Strategy Session
    • The Marketing Roundtable
    • Brand Dates with Cass
  • Portfolio
  • Circolo Dinner Series
  • Free Resources
    • Blog
    • Podcast
    • Let’s Connect
  • Let’s talk
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